Did you know that it costs 6 times as much to attract a new customer, than to keep an existing one?

Yet we find ourselves putting new marketing plans to find new customers instead of nurturing the ones we already have.

In business, keeping the right customers is valuable. Retaining customers and building a loyal relationship with them is a primary rule to avoid customer acquisition costs. Instead of spending your resources on finding new clients, you just need to keep the one you retained happy.

A research done by Frederick Reichheld of Bain & Company shows that increasing customer retention rates by 5% increases profits by 25% to 95%. Prodigy, a customer experience design & management consulting company, helps you create the desired customer experience, automate strategies to retain your customers and attract new clients. Prodigy can simply help you see success in multiple ways:

• Stay in touch with your current customer base.
• Maintain a professional appearance all the way to the social media accounts and beyond.
• Get more referrals sent your way

Customer retention marketing is essential to the success and growth of your business, Prodigy can help you stay in touch!

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